Jojo Siwa Net Worth

JoJo Siwa is an American dancer, singer, actress, model, and reality television personality. As of November 2023, JoJo Siwa's net worth is estimated to be $20 million. After rising to fame on the show "Abby's Ultimate Dance C...

Jojo Siwa Net Worth
Net Worth:$20.0 Million
Born:May 19, 2003
Height:1.74 m (5 ft 9 in)
Country of Origin:United States of America
Source of Wealth:Professional Singer
Last Updated:2023

What is JoJo Siwa’s Net Worth?

JoJo Siwa is an American dancer, singer, actress, model, and reality television personality. As of November 2023, JoJo Siwa’s net worth is estimated to be $20 million. After rising to fame on the show “Abby’s Ultimate Dance Competition,” Siwa started appearing on “Dance Moms.” Although reality TV certainly helped put her on the map, JoJo’s real success came after she established herself on YouTube.

Many of her videos have hundreds of millions of views, and she has almost 12 million subscribers as of 2020. She has been named one of the most influential people in the world.

Jojo Siwa’s Net Worth, Career, and Success Story (2023 Update)

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Early Life

Joelle Joanie Siwa was born on May 19th, 2003 in Omaha, Nebraska. She started her career as a finalist on the second season of Abby’s Ultimate Dance Competition, which was produced by Abby Lee Miller of Dance Moms. Siwa soon started to appear on Dance Moms and auditioned for Miller’s dance competition team in 2014.


After appearing on Dance Moms, Siwa dropped her hit song “Boomerang” in 2016, which addressed the subject of bullying. The song became a viral sensation and catapulted Siwa to even greater fame. In 2018, she embarked on her first concert tour, which visited 52 cities in the United States and Canada.

The tour was a huge success and further solidified Siwa’s status as a rising star.

In addition to her music career, JoJo Siwa has also made appearances in various television shows and films. She has appeared on Nickelodeon shows such as “Ultimate Halloween Costume Party,” “Not-So-Valentine Special,” and “Ultimate Halloween Haunted House.” She has also done work for films like “The Angry Birds Movie 2” and “The J Team.”

JoJo Siwa Bow Tie Sales

Many of JoJo’s fans speculate that her net worth must be significantly higher than the reported $20 million, as she has reportedly sold 40 million bow ribbons. While this number has not been independently verified, it is clear that Siwa is earning a substantial amount from product sales.

However, it’s important to note that in celebrity product lines, the celebrity often only receives payment after certain sales milestones are reached and after production and marketing costs are recouped. If JoJo has indeed sold 40 million ribbons, it is likely that she has already reached and surpassed these milestones, earning her a percentage of the profits.

Based on industry averages, each sale of a $9 bow ribbon would generate approximately $2.5 in net profit. Assuming JoJo receives 20% of the profits after costs are recouped, she would earn approximately $0.54 per sale, pre-tax. If she has sold 40 million bow ribbons, she would have earned a total of $16 million pre-tax, or approximately $8 million after tax.

These calculations demonstrate that JoJo Siwa is indeed earning a significant amount of money from product sales alone. Considering her current level of popularity, it is not unreasonable to predict that her net worth could reach $50-100 million in the future.

Personal Life

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In terms of her personal life, JoJo Siwa has been in several public relationships. In August 2020, she was in a relationship with TikTok star Mark Bontempo. However, in January 2021, Siwa came out as part of the LGBTQ+ community on social media. In February 2021, she revealed that she was in a relationship with her best friend, Kylie Prew.

After a breakup in late 2021, the couple got back together in May 2022 but broke up again in June of the same year. In August 2022, JoJo started seeing social media content creator Avery Cyrus. However, it was announced in December 2022 that Siwa and Cyrus had split.


JoJo Siwa is a multi-talented performer who has achieved great success in various fields, including dancing, singing, acting, and modeling. She first gained recognition through her appearances on “Dance Moms” and her YouTube channel. Siwa’s net worth is estimated to be $20 million as of November 2023.

With her continued popularity and entrepreneurial ventures, it is likely that her net worth will continue to grow in the future.

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